Holition launch our latest 3D AR retail project at Selfridges
Holition provided supporting technologies for OgilvyAction’s breathtakingly beautiful immersive ‘Fantasy Experience’ to mark the launch of luxury lingerie collection Triumph Essence.
Holition provided supporting technologies for OgilvyAction’s breathtakingly beautiful immersive ‘Fantasy Experience’ to mark the launch of luxury lingerie collection Triumph Essence.
Are you coming down to Selfridges today to see our latest launch?
http://www.vogue.co.uk/news/2012/02/15/helena-christensen-selfridges-party—-voguecom-offer
Holition’s Fantasy Mirror uses real time body tracking to place underwear onto an avatar which is connected to the users body movements, and displays beautiful underwear onto the user in 3D real time.
Check out the latest on Augmented Reality, including Holition’s Fantasy Mirror created with OgilvyAction for Selfridges launch of the Helena Christensen Triumph Essence launch today.
The Triumph Fantasy Mirror we worked on with OgilvyAction is hotting up at Selfridges today…..
Holition feature in partnership with ARM, Aurasma and Metaio
As if we weren’t busy enough, the Holition team found time to celebrate at AR restaurant Inamo in Soho last night. Fun was had with projected menus on the tables, re-ordering of drinks from game style interface…. and lovely food!
On Thursday Holition welcomed Business Secretary, Vince Cable, for a tour of our Shoreditch Innovation Lab. As part of this tour and the launch of the new Connected Digital Economy Catapult, Holition and our sister company, Inition, were featured on Thursdays edition of ITV’s London Tonight. Along with other Directors of Shoreditch based technology companies, Holition CEO, Jonathan Chippindale spoke about the future of the digital industry.
